Total Members: 12929
Conference Agenda
24th Edition
(Second Virtual but Very Live Edition!)
Channel Focus Virtual 2021
April 20th, 21st, and 22nd, 2021
(Pacific Time)
Day 1: Tuesday, April 20, 2021
8:45-9:00 PT |
Conference Introduction and New Initiatives |
|
9:00-9:45 PT |
Opening Conference Panel: What has changed? – 5 Channel Leaders Discuss Their Key Channel Initiatives for 2021 Panel: Moderator: Rod Baptie CEO Baptie & Co |
|
TRACK 1 - Managing Channels in a Time of Change |
TRACK 2 - Improving Channel Performance |
|
10:00-10:45 PT |
Session 1: 4 Channel Leaders Discuss the Skill-sets They are Looking for in Their Future Team Leaders. Panel: Moderator: Corey Pratte – VP Channel Sales - PTC |
Session 2: What Does it Take to Build a State-of-the-Art Eco-System? Panel: Rob Spee – Regional VP Channel Sales Americas – Outsystems Moderator: Dan Overgaag - Managing Partner - The Spur Group |
10:45 - 11:15 PT | Break and Networking | |
11:15-11:55 PT |
Session 3: Building a Carefully Targeted Partner Recruitment Strategy Presentation: |
Session 4: Panelist Share How They are Using Collaborative Tools and Processes to Enhance the Partner Experience. Panel: Moderator: Scott Musson - VP Global Strategic Partners and Channel - Cloudera |
11:55-1:00 PT | Lunchtime Fun Activities (In Zoom) | |
1:00-1:45 PT | Choice of 12 Workshops (In Zoom) | |
2:00-2:45 PT |
Session 5: A Deep Dive Into the Agent Model – Could it be Right for Your Business? Panel: Moderator: Pablo Gargiulo - VP Sales - LogMeIn |
Session 6: The DocuSign Partner Program – The 5 Things That Made the Difference Presentation: |
3:00-3:45 PT |
3 x 10-Minute Quick Tips Sessions – 5 Things You Can Do 1: To Deliver Increased Partner Sales Remotely - |
|
3:45-3:50 PT | Closing remarks |
8:45-9:00 PT |
Day’s Introduction and Women's Leadership Council Update Theresa Caragol - CEO & Founder - Achieve Unite |
|
9:00-9:45 PT |
Keynote Day 2: Can You Administer CPR (Channel Partner re-invention)? Presentation and Panel |
|
TRACK 1 - Managing Channels in a Time of Change |
TRACK 2 - Improving Channel Performance |
|
10:00-10:45 PT |
Session 7: Marketplaces – 4 Vendors Discuss How They are Using Them and How They Will Impact Their Channel Strategy Panel: Moderator: Joe Sykora - SVP WW Channels and Partner Sales - Proofpoint |
Session 8: Building a Program that Delivers Actionable Partner and Customer Satisfaction Ratings Presentation: Chair: Karlyn Bentley – VP - Ansira
|
10:45-11:15 PT | Break and Networking | |
11:15-11:55 PT |
Session 9: Recruiting and Working with MSPs – What Do They Really Want? Panel: Moderator:Larry Walsh - CEO & Channel Chief Analyst - Channelnomics |
Session 10: Discounting and Incentives – How Does that Change in a Recurring Revenue Model? Panel: Moderator: Rod Baptie - CEO - Baptie & CO
|
11:55-1:00 PT | Lunchtime Fun Activities (In Zoom) | |
1:00-2:00 PT | Choice of 12 Workshops (In Zoom) | |
2:30-3:15 PT |
Session 11: Beyond Conflict - Building a Partnership with Your Professional Services Team Panel: Moderator: Balaji Subramanian – SVP Global Channel Chief - Igel |
Session 12: Ease of Doing Business – Practical Things You Can Do to Make Your Company Easier to Do Business With Panel: Moderator: Sergio Bea - VP Global Channels - Accedian |
3:15-3:20 PT | Closing Remarks |
Day 3: Thursday, April 22, 2021
8:45-9:00 PT | Day’s Introduction | |
9:00-9:45 PT |
Keynote Day 3: The Channel is Sideways |
|
TRACK 1 - Managing Channels in a Time of Change |
TRACK 2 - Improving Channel Performance |
|
10:00-10:45 PT |
Session 13: Why a Referral Program Could be the Key to New Customer Acquisition Panel: Moderator: Taylor Macdonald – SVP Global Channels – Sage Intacct |
Session 14: Best Practice in Building a Concierge Marketing Program Claudia Lee - VP WW Partner Marketing - Nutanix Moderator: Mike Moore – VP Channel - E2open |
10:45-11:15 PT | Break and Networking | |
11:15-11:55 PT |
Session 15: Influencers – Who are They and How Do You Work with Them? Panel: Moderator: Rod Baptie - CEO - Baptie & CO |
Session 16: Sustainability – 4 Vendors Discuss Why Sustainability is Important to Their Overall Partner Strategy. Moderator: Tim Acker Panel: Moderator: Tim Acker |
11:55-1:00 PT | Lunchtime Networking (In Zoom) | |
1:00-2:00 PT | Choice of 12 Workshops (In Zoom) | |
2:10-2:40 PT |
Channel Trends in a Time of Change – Presentation of the Conference Research |
|
2:40-2:50 PT | Closing Remarks |